Sr. Broadcast Media Buyer

Sr. Broadcast Media Buyer

Apply Job ID 23699 Date posted Jan. 03, 2023
Location Remote
Full Time / Part Time Full time (FT)

Quad/Graphics

Employees at Quad thrive at the intersection of thinking, making and marketing. As we continue to take the bold steps necessary to transform our offering, our goal is to provide our clients with the most powerful integrated marketing platform. We’re all partners in our company, committed to do the right thing, trusting the process, innovating for the future, growing the business, believing in each other, and having a little fun along the way.

The Senior Broadcast Buyer is responsible for all aspects of broadcast media management (audio and video) for assigned clients and media teams. The Senior Broadcast Buyer handles the negotiation, placement, management and reconciliation of broadcast media for assigned clients. The Senior Broadcast Buyer works closely with the Director and Broadcast Supervisor to ensure buy goals are met. The Senior Broadcast Buyer must maintain quality control of all client activations and stimulate team productivity as well as collaboration with our clients, strategy, client services and vendors.

Responsibilities:

  • The Senior Broadcast Buyer is responsible for managing, negotiating and executing multiple schedules, budgets and deliverables, while effectively and profitably leading an account team and flawless execution of work:
  • Effectively manage all aspects of broadcast buys (audio and video) including negotiation, execution, maintenance, reconciliation, reporting and vendor management
  • Collaborate with planners to aid the development of media plans for assigned clients
  • Engage and activate in the implementation of all client-approved plans (ongoing)
  • Foster and implement positive, collaborative, proactive communication with client services / account management / creative/ client (via in-person, phone or email)
  • Maintain a solid understanding of clients’ brands/products/markets/and target audiences
  • Ensure accountability of client investment including posting of buys, reporting, make-good/discrepancy management and invoice reconciliation
  • Create, implement and support best practices across the team and within the department; identify areas for operational efficiencies and leverage Quad tools and technology for the benefit of our clients
  • Foster accountability and ownership of client portfolio; marshal resources, as necessary, to ensure work is completed accurately and timely; lead and direct the work of other support staff, as appropriate
  • Anticipate client needs in response to changing media and market landscapes by providing proactive info and solutions
  • Meet tight deadlines within established budgets
  • Miscellaneous projects / duties, as assigned or requested by Director

Qualifications:

  • Bachelor’s degree (communications, marketing, or advertising) or equivalent
  • 5+ years of progressive levels of responsibility in media planning, buying and management
  • Demonstrate superior skills for the above responsibilities and requirements
  • Strong media and vendor management skills along with demonstrated leadership and collaboration skills
  • Relentless focus on client satisfaction with proven ability to exceed client expectations
  • Strong interpersonal skills as well as verbal and written communication skills to effectively interact with all clients and vendors, and all levels of the organization
  • Strong background in audio (OTA) and video (linear and non-linear) planning, buying and execution
  • Strong analytical skills and command of media buying, research and reporting resource and tools
  • Working knowledge of other media a plus (i.e. digital, print, search, social, OOH, etc.)
  • Passion for a purpose-driven, team oriented, client-first, cross-functional culture
  • Possesses a desire for excellence and a passion to succeed in a rapid-paced, deadline-committed environment where everyone is expected to be hands-on
  • Exhibit sound business judgment to navigate through everyday client and team challenges
  • Proficient MediaOcean/Spectra and Microsoft Office (Excel, PowerPoint, Word) as well as knowledge in research/data tools (SQAD, Kantar, Nielsen, comScore, PrimeLingo, etc.)

Additional Company Information:

We offer excellent benefits to eligible employees, including 401(k), holidays, vacations and more.

Quad is proud to be an equal opportunity employer and values diversity. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws.  Quad also prohibits harassment of applicants and employees based on any of these protected categories.

Drug Free Workplace

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